Digital camera retailers

Does anyone have any experience with http://www.letsgodigital.co.uk/ ?
They're pretty much the cheapest online retailer for the camera I want.

Jessops appear to have a pretty good deal on at the moment too, although it's online only. Anyone know if they'll match their own online price in store? I'm willing to pay the extra few quid to pick it up in store, but it's not worth it otherwise.